Free Online Marketing Services courses in 2023

Are you looking to get a head start on learning the ins and outs of marketing services in 2023? This blog post looks at the 4 best free online marketing services courses available and discusses how they can help you succeed in the marketing world.
• Google Analytics Academy: The Academy provides various courses, including the Google Analytics for Beginners course and the Google Analytics for Power Users course. Both are ideal for those just starting with digital marketing who want to learn more about Google Analytics. You can track and measure website performance, set up goals, and create dashboards to monitor your data. Google Analytics Academy also offers Advanced courses such as Digital Analytics Fundamentals, Data Analysis and Visualization with BigQuery, and Google Tag Manager Fundamentals. These courses will help you gain a deeper understanding of digital analytics, allowing you to make more informed decisions regarding your marketing strategy.
• HubSpot Content Marketing Certification: The HubSpot Content Marketing Certification provides marketers with an in-depth knowledge of content marketing strategies and tactics. This course covers topics such as setting up content workflows, creating effective content, optimisation for search engines, and other important topics related to content marketing. The certification consists of eight modules, each focusing on a different element of content marketing. These modules cover everything from understanding the fundamentals of content marketing to mastering social media and SEO. The certification also includes a series of quizzes and exercises to ensure that you properly apply what you learn in each module.
• Facebook Blueprint: Facebook Blueprint is a comprehensive training program from Facebook that offers free online marketing courses and certifications. With over 50 courses and certifications, it covers every aspect of marketing on Facebook and its related properties, such as Instagram, Messenger, Audience Network, and more. Facebook Blueprint helps you master the fundamentals of digital marketing. This program covers everything from basic concepts like setting up your profile, building campaigns, and tracking performance to more advanced concepts like creating effective ads, targeting specific audiences, and optimising campaigns for the best results.
• Twitter Flight School: The Twitter Flight School offers free online marketing services courses designed to help you understand the platform and get the most out of it. This course starts off with the fundamentals: understanding how Twitter works and how to create effective tweets. Next, you’ll explore how to use Twitter Ads to reach your target audience. This includes identifying key metrics and setting up campaigns that maximise ROI. You’ll also learn about the various targeting options available, such as location, gender, and interests. Finally, you’ll delve into some of the more advanced strategies for using Twitter. This includes finding influencers, creating viral campaigns, and leveraging trends.